Know Your Customer

When you partner with us to explore attitudes and usage, we'll:

* Leverage our vast digital intelligence data set to understand how consumers are talking about and searching your brand, competitors, and category to baseline our understanding,

* Research with real consumers 1:1, through discussion boards, or in their natural environment, and  

* Quantify those insights through surveys to model real-world decision making processes.

You'll walk away with:

* Clarity on how your customers think, feel, and behave on a range of topics,

* Guidance on refining your product and service offerings, 

* An understanding of how to improve your marketing and branding, and

* Ways to help reduce risk and avoid problems later.

If it sounds like we could be a good fit for your goals, schedule a meeting to tell us more about your needs, challenges, and business. We're excited to listen. 

When you partner with us to analyze your current customers, we'll: 

* Dive deeply into your current customer data, and

* Identify performance trends and opportunities, attitudes, preferences, and competitive buying.

You'll walk away with:

* An understanding of who your best and worst customers are,

* Clarity on how your customers shop and behave,

* Insight into your customers' key attitudes and preferences,

* Guidance on competitive threats and opportunities, and 

* Next steps to take with marketing, your CRM, or your product team.

Get started by scheduling a meeting to tell us about your needs, goals, and unique business situation. 

When you partner with us on customer segmentation, we'll: 

* Leverage our vast digital intelligence data set to understand what natural segments exist in the market today that might be best aligned to your brand values for long term growth,

* Research with real consumers 1:1, through discussion boards, or in their natural environment to get to know them as real people, and

* Deeply profile those segments through surveys to quantify their behaviors, attitudes, and targeting data.

You'll walk away with:

* Guidance on who your key targets are and how to talk to them,

* Insights on how your key targets behave and how they shop competitors, 

* Clarity on how to center your brand around targets of value, and 

* Strategies for acquiring and retaining your key targets.

When you're ready to get started, schedule a meeting to tell us more about which questions you're trying to answer about your customer segments. We'll give you clear next steps from there.

When you partner with us on customer journeys, we'll: 

* Leverage our vast digital intelligence data set to understand how consumers are discovering and weighing choices about your brand, competitors, and the category at large,

* Research with real consumers 1:1, through discussion boards, or in their natural environment at each phase of the purchase journey, and

* Quantify those insights through surveys to model real-world decision making processes and highlight key opportunities to reduce friction throughout the customer journey.

You'll walk away with:

* A customer journey map that provides a single view of your current customer's buying journey, and

* Detailed recommendations on what friction points to improve that will yield the greatest positive impact for your brand.

Improving your customer journey starts with a short conversation. Schedule a meeting share more about your story with us. 

When you partner with us to uncover opportunities to boost retention, we'll: 

* Diagnose the health of your current customer retention,

* Review your current MarTech stack, marketing journeys/automation touch points, and key competitive tactics, and 

* Provide a thorough assessment of your current performance and make clear recommendations on ways to improve revenue, retention, and engagement and maximize the value of your investments.

You'll walk away with:

* Clarity on current customer retention status, 

* A gap assessment of your current marketing automation, retention strategy, and marketing technology stack, and 

* Short and long term recommendations on how to improve to deliver a best-in-class customer experience that improves retention and CLTV.

Bringing in another set of experienced eyes like ours can help you identify key ways to improve engagement, retention, and revenue. We invite you to schedule a meeting to tell us more about your customer retention needs and goals. 

Knowing your customer starts with a simple conversation. Schedule a meeting to tell us about your needs, goals, and pain points. We'll make sure we understand your business and product so we can figure out if we're the right team to help you develop your customer strategy.

Our team members have all worked within brands ourselves, so we understand the day-to-day realities of your business. 

We've worked in and for brands in industries including:

* Food and beverage

* Apparel & footwear

* Consumer packaged goods

* Consumer electronics

* Beauty & personal care

* Entertainment & media

* Travel & hospitality

* Toys & games

* Pet care

* Software & mobile apps

* DIY & home improvement

* Education & eLearning

If it sounds like we could be the right team to help you reach your goals, we invite you to schedule a meeting. We'd love to get to know you and your business and recommend clear next steps. 

All of our solutions are tailored to your needs. After we meet to discuss your needs, goals, and pain points, we'll give you a clear timeline. Our goal is to help you get the facts you need to make strategic decisions as efficiently as possible, usually within 4-6 weeks.

We customize our strategy based on the questions you want to answer. Most projects start around $8,000, and certain methodologies and target audiences may require larger investments. Let's meet so you can share your story with us. We'll follow up with a clear project fee so you know what to expect.